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PROBLEM: The landing page contains a lot of text, and much of that text was written before we refined our messaging within the guides and technical overview pages. SOLUTION: * Whittle down landing page text to only the key messages we want to convey. * Provide messaging bullets for the features. * Steer folks (via links) to the quickstart guide or technical overview document. OUTCOME: Visitors don't need to wade through a lot of text to receive key messaging talking points or links to the pages they should read.